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  you are here  >>> ABOUT GURL > privacy policy  
 

EFFECTIVE DATE: December 31, 2004

The gURL.com website is owned and operated by iVillage Inc. ("iVillage"). Your privacy is important to iVillage. This Privacy Policy outlines the types of personally identifiable information we gather while you are visiting the gURL.com site, as well as ways in which we process and disseminate such information. You are, of course, free to use much of the gURL.com site without providing any personally identifiable information to us.

Please note that we review our privacy practices from time to time, and that those practices (and this Privacy Policy) are, therefore, subject to change. We ask that you bookmark and periodically review this page to ensure continuing familiarity with the most current version of our Privacy Policy. At the top of this page, we will indicate the "Effective Date" of the most recent version of the Privacy Policy; this will allow you to determine whether the Privacy Policy has been revised since your previous visit to the gURL.com site. To learn more about personally identifiable information previously gathered through the gURL.com site, please see the section of this Privacy Policy entitled "Personal Information Gathered Under Previous Versions of This Privacy Policy." Please note that this Privacy Policy is also incorporated into gURL.com's Terms of Service. To contact iVillage about privacy issues related to the gURL.com site, to report a violation of this Privacy Policy or to raise any other issue, please e-mail us at feedback@mail.iVillage.com.

Please note that other websites controlled, owned or operated by iVillage or its affiliates -- websites such as iVillage.com and astrology.com, among others -- may be governed by a different privacy policy; please see the privacy policy linked to from the home page of any such site for more information.

THE INFORMATION WE GATHER

We gather two types of information about users via the gURL.com site:

(1) Non-personally identifiable information: When visitors come to gURL.com, and at times after leaving the gURL.com site to visit a gURL.com co-branded site, we collect and aggregate information indicating, among other things, which pages of the website were visited, the order in which they were visited and which hyperlinks were "clicked." Collecting such information involves the logging of the IP addresses, operating system and browser software used by each gURL.com visitor. Although such information is not personally identifiable on its own, we can determine from an IP address information such as a visitor's Internet service provider and the geographic location of his or her point of connectivity, and, as noted below under "How We Use (and Do Not Use) the Information We Gather", we may match such non-personally identifiable information to your personally identifiable information to improve your experience on our site. Any such use will be subject to this Privacy Policy.

We also use "cookies" - that is, small text files placed on a user's computer hard drive - to help us determine, among other things, the type of content and sites to which a gURL.com visitor links, the length of time each visitor spends at any particular area of the gURL.com site and the services a gURL.com visitor chooses to use. Cookies also tell us what advertisements a visitor has seen on a site. Essentially, a cookie can serve as a visitor's "identification card" for the computer or server that placed such cookie on the visitor's hard drive. Cookies are only read by the computers or servers that placed them, and are unable to execute any code or virus. Cookies allow iVillage to serve you better and more efficiently, and to personalize your experience on the gURL.com site.

In addition to cookies, iVillage may use "pixel tags" (electronic images also known as "web beacons" or "single-pixel GIFS") or similar technological tools to monitor visitor or subscriber activity on the gURL.com site, on a gURL.com co-branded site, or in promotional e-mail messages or newsletters. These tools are typically used to collect non-personally identifiable information; any personally identifiable information that may be gathered by iVillage via the gURL.com site or a gURL.com co-branded site using such tools will be subject to this Privacy Policy.

If you use a standard web browser, you should be able to modify your browser preference to provide you with choices relating to cookies; for example, you should have the choice to accept all cookies, to be notified when a cookie is set or to reject all cookies. If you choose to reject cookies, you may be unable to use certain gURL.com services (e.g., those services that require you to log on to the gURL.com site in order to participate). (We note that "pixel tags" typically rely on cookies, so choosing to reject cookies (as discussed above) may also limit the tracking abilities of such technology.

For more information on modifying your browser preference, please refer to the documentation accompanying your browser. To learn more about some of the types of technological monitoring tools used by gURL.com, click here.

We note that our sponsors and advertisers may be using cookies and other technological tools to monitor visitor activity. Please see the section of this Privacy Policy entitled "Advertising Companies" to learn about the information gathering practices of third-party advertising companies.

(2) Personally identifiable information: In certain areas of the gURL.com site - for example, when you register to become a member or request a newsletter - we may require that you provide us with personally identifiable information (such as your name, e-mail address and birth date). Additionally, iVillage affiliates or third parties (such as our gURL.com advertisers and e-commerce partners) may provide iVillage with personally identifiable information about you, which was not collected on the gURL.com site, and we may add such data to your membership information. gURL.com may also combine information you submit in connection with certain features of the gURL.com site (such as newsletters, polls or contests) with membership information you provided.

Please note that iVillage does not control the acts of gURL.com members or visitors. You should be aware that when you disclose personally identifiable information in a "shout out" board or other online forum or social networking feature on the gURL.com site, the information may become public and accessible to all or a part of the gURL.com community, so it is important for you to exercise discretion and appropriate caution when deciding to reveal personal information in these areas. For example, your e-mail address may be available to other gURL.com members, who may send unsolicited e-mail to you. In the event that you encounter any gURL.com user who you believe is improperly collecting or using information about you or other users, please contact feedback@mail.iVillage.com.

HOW WE USE (AND DO NOT USE) THE INFORMATION WE GATHER

Please take some time to get to know the different ways iVillage uses the information that it gathers via the gURL.com site. Please keep in mind that, while we encourage all third parties involved - including but not limited to affiliates and advertisers - to adhere to our policies regarding the privacy of gURL.com visitors and members and to otherwise handle personal information in a responsible manner, we cannot and do not assume any responsibility for any actions or omissions of third parties, including the manner in which they use information received either from iVillage or independently.

(1) Non-personally identifiable information: iVillage uses non-personally identifiable information in aggregate form to build higher quality, more useful online services by performing statistical analyses of the collective characteristics and behavior of gURL.com members and visitors, and by measuring demographics and interests in connection with specific areas of the gURL.com site. We provide such statistical data to our advertisers, affiliates and other current and potential business partners; for example, we inform these third parties as to the number of people who have seen and clicked on links to their websites. We also use such data to create a more enjoyable experience for our visitors and members, for example, to assist in selecting content and advertisers featured on specific channels, pages and site areas based on your general likes and dislikes.

Please note that we also may match non-personally identifiable information, such as your IP address, to your personally identifiable information in order to augment our ability to administer the site and create a more enjoyable experience for you. We will not include any such personally identifiable information in the statistical data we provide to advertising partners, unless you have consented to such disclosure or unless otherwise permitted under the Privacy Policy.

The gURL.com site contains links to other Internet websites, which may or may not be owned or operated by iVillage. We are not responsible for the privacy practices or the content of websites that are not owned and operated by iVillage, including such sites' use of any information (such as IP number, browser type or operating system) collected when visitors to our site click through links to those sites. Even though such information might not identify you personally, we strongly encourage you to become familiar with the privacy practices of those sites.

(2) Personally identifiable information: iVillage uses personally identifiable information as set forth herein.

  1. Websites Controlled, Owned or Operated by iVillage or iVillage Affiliates: We may share personally identifiable information collected from you through the gURL.com site with other websites that are controlled, owned or operated by iVillage or iVillage affiliates ("Affiliates"). For example, when you visit the astrology.com site, which is also operated by iVillage, iVillage may use information provided by you through the gURL.com site to "pre-populate" forms on the astrology.com site, to determine what advertising you see while visiting that site, or simply to better accommodate your likes and dislikes. (Disclosures of your personally identifiable information to our Affiliates for their direct marketing purposes are subject to the opt-out right set forth at the end of subsection (c) below.)

  2. No Intentional Sale or Lease: Except as set forth within this Privacy Policy and our Terms of Service and other published guidelines, iVillage does not intentionally sell or lease personally identifiable information collected from gURL.com members and visitors to unaffiliated third-party marketers without the permission of such members and visitors.

  3. Opt-In/Opt-Out Policy: When you become a gURL.com member or otherwise supply iVillage with personally identifiable information in connection with the gURL.com site, or from time-to-time in iVillage's discretion, you may be asked to indicate whether you are interested in receiving information from us about special offers in connection with the gURL.com site, iVillage and/or our advertisers and partners. You will also be provided with the opportunity to opt-in to receiving offers directly from our third-party advertisers or partners. If you do choose to opt-in, you will receive such communications in accordance with your "opt-in" consent. You may, of course, choose not to receive offers or other communications from us or our third-party advertisers or partners as follows:

    • Upon becoming a gURL.com member, you can choose to receive no communications from us. Please be aware, however, that, even under this option, you may still receive an initial member welcome message, as well as communications as appropriate to inform you of changes to the gURL.com site, this Privacy Policy or other matters described below under "Administrative Matters".

    • At any time, you can follow a link provided in every newsletter or email message (except for e-commerce confirmations and other administrative emails) to unsubscribe from that particular mailing list or email service.

    • At any time, you can contact us through feedback@mail.iVillage.com to have your contact preference changed to "Do Not Contact Me".
    • At any time, you can contact us through feedback@mail.iVillage.com to opt out of having your personally identifiable information shared with our Affiliates for their direct marketing purposes.




    If you decide to contact us to change your contact preference to "Do Not Contact Me", iVillage will implement this change to your gURL.com profile within ten (10) business days of your request. Please be aware that your requested change will not be effective until iVillage implements such change and that such requests will be implemented only in connection with your gURL.com profile, and will not impact any preferences you may have made to any other site controlled, owned or operated by iVillage or its affiliates. In addition, please keep in mind that even if you opt-out from receiving communications from gURL.com, residual information about you will remain within iVillage databases, access logs and other records, which may or may not contain such personally identifiable information. The residual information will not be used for commercial purposes; however, iVillage reserves the right, from time to time, to recontact former customers or users of gURL.com for administrative purposes, as discussed below under "Administrative Matters", or in order to comply with applicable law, as discussed below under "Compliance With Applicable Law".

    If you opt-in to the disclosure of your personally identifiable information to third parties, and you subsequently decide that you would like to discontinue receiving offers and other promotional materials from such third parties, you may need to contact those third parties directly in order to opt-out of further communications.

    Please note that iVillage reserves the right to change its opt-in/opt-out practices by modifying or updating this Privacy Policy as set forth above.

  4. Administrative Matters: iVillage reserves the right to contact you in the event of a change in the gURL.com Terms of Service and/or this Privacy Policy, or to notify you of other administrative matters in connection with the gURL.com site and/or the iVillage network (e.g. contacting you to facilitate, complete or confirm a transaction).

  5. Targeted Advertising: iVillage sometimes uses individual data collected via gURL.com to "target" advertising - to decide which advertisements and sponsor messages to show to which members. As an example, if Sponsor Co. wishes to display its advertising only to gURL.com members aged 16, iVillage uses member registration data to ensure that Sponsor Co.'s ads are displayed only to such members.

  6. Transactions With E-Commerce Partners, Vendors and Advertisers: When you provide personally identifiable financial information and other personally identifiable information to one of our gURL.com e-commerce partners, vendors or advertisers, this transaction will occur in connection with the site of the e-commerce partner, vendor or advertiser, not on the gURL.com site, and, as such, the financial and other personally identifiable information you provide is collected pursuant to and controlled by the privacy policy of such e-commerce partner, vendor or advertiser. iVillage is not responsible for such parties' privacy policies and we encourage you to familiarize yourself with the applicable privacy policy of the e-commerce site with which you transact business or to contact the operator of such site for more information.

    Please be aware that at times, at the request of or on behalf of our gURL.com e-commerce partners, vendors or advertisers, iVillage may "pre-populate" forms with your personally identifiable data for your review, and, if you so choose, for submission to such gURL.com e-commerce partners, vendors or advertisers; at other times, forms are pre-populated with your personally identifiable information in order to facilitate a transaction between you and iVillage with no such personally identifiable information being transmitted to iVillage partners, vendors or advertisers upon submission of such form. Accordingly, we encourage you to review each pre-populated form carefully before agreeing to submit your information to determine who is seeking to collect your information, and to familiarize yourself with the applicable privacy policy governing use of any personally identifiable information collected about you.

  7. Credit Card Companies and Other Vendors: We may provide to credit card companies and other vendors all personally identifiable information necessary to process and complete your online purchases and other transactions.

  8. iVillage Employees, Contractors and Agents: iVillage may employ other companies and individuals to perform functions on our behalf, such as processing of payments, operating features of the gURL.com site, or hosting or maintaining our servers. These other companies may have access to your personal information as necessary to carry out their functions, but they are not permitted to share that information with any third party absent your consent.

  9. Contests, Promotions or Sweepstakes: If and when iVillage sponsors contests, promotions or sweepstakes, or third parties sponsor contests, promotions or sweepstakes in conjunction with the gURL.com site, either iVillage or the third party will post relevant privacy information in the official rules and/or registration area for the contest, promotion or sweepstakes. That privacy information, to the extent it conflicts with this Privacy Policy, will govern that particular contest, promotion or sweepstakes.

  10. Surveys and Polls: Our surveys and polls ask for your opinions on various issues, and very often these surveys and polls are sponsored by or associated with iVillage advertisers and partners. Occasionally, we may request demographic information (like zip code, age or gender). Most information obtained through surveys and polls is aggregated and used internally or shared with advertisers and partners only in the aggregated form. In the event iVillage seeks your opinion in a survey or poll conducted by iVillage without any association with or sponsorship by a third party, and we request personally identifiable information about you as part of such survey or poll, the use of your personally identifiable information will be governed by this Privacy Policy. In the event a poll or survey is sponsored by or associated with an iVillage advertiser or partner, such advertiser or partner may seek to collect and use your information. Please review each poll and survey carefully before submitting your information to determine whether you are submitting your information to iVillage or to an iVillage partner or advertiser. In the event that you are submitting your information to an iVillage partner or advertiser, the use of your information will not be governed by this Privacy Policy. In any event, iVillage reserves the right to add your survey answers to your member portrait (so that we can provide you with content, ads and offers that we feel will be of greatest interest to you).

  11. "Email This to a Friend": The gURL.com site allows you to forward certain items posted on gURL.com or links to other gURL.com features by email or Instant Messenger to other parties who you believe may be interested. While, due to technical restrictions, the recipient's email address or Instant Messenger screen names may be retained in our log files, we do not knowingly share it with third parties (unless the recipient has already consented to such use of her personally identifiable information).

  12. Shout Out Boards, Public Forums and Other Interactive Features: Because iVillage reserves the right to use content created or provided by you in connection with our shout out boards, public forums and other interactive features, to the extent that you include personally identifiable information in such content, iVillage may republish such personally identifiable information, as part of the content, in connection with the gURL.com site and promotion thereof. If we republish your content, we may provide authorship credit by listing your member name as well.

  13. Compliance With Applicable Law. iVillage may also access and disclose personally identifiable information in the event that we believe, in iVillage's discretion, that such action is reasonably necessary to comply with government requests; to enforce the Terms of Service or other published guidelines; to protect iVillage, its users or others; to respond to circumstances that we feel constitute an emergency; or as otherwise required or permitted by applicable law. Please be aware that, in connection with the foregoing, iVillage may provide information about you gathered through other sites controlled, owned or operated by iVillage or iVillage affiliates to the extent permitted under the applicable privacy policy governing collection and use of such information.

  14. Business Transfers. We may sell or transfer assets or portions of our business as we continue to improve our product and service offerings. In such transactions, user or visitor information (whether non-personally identifiable or personally identifiable) may constitute one of the transferred business assets.


ADVERTISING COMPANIES

Advertising that appears in connection with the gURL.com site and services is currently served by third-party advertising companies. These ads may contain cookies, pixel tags or other tracking technologies that collect information about our visitors to which we do not have access and the use of which is not governed by this Privacy Policy. These companies may use information about your visits to gURL.com to assist with serving ads about goods and services of interest to you.

CHANGING PERSONAL INFORMATION

If you would like to correct or update your contact or membership information, please contact us at
feedback@mail.iVillage.com, and iVillage will seek to implement this change to your gURL.com profile within ten (10) business days of your request. Please be aware that any such requests will be implemented only in connection with your gURL.com profile, and will not impact any preferences you may have made to any other site controlled, owned or operated by iVillage or its affiliates.

POLICY REGARDING HEALTH-RELATED PERSONAL INFORMATION

iVillage allows you to submit health-related information in certain areas of its gURL.com site. Such information (to the extent it includes personally identifiable information) will be treated like all other non-health-related personally identifiable information under this Privacy Policy, and is subject to the opt in/opt out provisions described in the section above titled "How We Use (and Do Not Use) the Information We Gather".

PERSONAL INFORMATION GATHERED UNDER PREVIOUS VERSIONS OF THIS PRIVACY POLICY

Personally identifiable information collected by iVillage via the gURL.com site will generally be governed by the version of the Privacy Policy in effect at the time the information was gathered. We will not retroactively make material changes to the way we use personally identifiable information collected under previous versions of this Privacy Policy without obtaining your consent.

GUIDELINES REGARDING CHILDREN

iVillage takes the protection of children's privacy very seriously. iVillage does not encourage children to participate in or visit the gURL.com website. Visitors who are known to be under the age of 13 are prohibited from becoming a member. The gURL.com site includes shout out boards, bulletin boards and other forums and features that we believe may be unsuitable for children under 13, and which are not necessarily monitored. As a result, we encourage parents to monitor and participate in their kids' activities on the Internet.

HOW WE PROTECT AND SECURE YOUR INFORMATION

We use reasonable security measures in connection with the gURL.com site to protect the data that resides on gURL.com servers from loss, misuse or alteration, including encrypting with Secure Sockets Layer technology certain types of particularly sensitive personally identifiable information, such as your credit card information (if you choose to conduct an e-commerce transaction on or through gURL.com). In addition, iVillage seeks to limit access to your personally identifiable information by employing password protections of those iVillage electronic databases in which your information is stored, and issuing passwords to a limited number of authorized employees and agents. We cannot, however, guarantee that information supplied by users will not be accessed on our servers, or intercepted while being transmitted to us over the Internet. If you have reason to believe that there has been any breach of the security of the gURL.com site, please contact us at
staff@gurl.com.

Please remember that security of the username and password you create when you register with the gURL.com site, is your responsibility; we recommend that you do not share them with anyone. If you share your username and password, you are providing access to your personal information. You will be responsible for all uses of your registration, whether or not authorized by you. You agree to immediately notify iVillage of any unauthorized use of your username or password.

SOLE AUTHORIZED STATEMENT

This Privacy Policy is the sole authorized statement of iVillage's practices with respect to the online collection of personally identifiable information via the gURL.com site and the usage of such collected information. Any summaries of this Privacy Policy generated by third-party software or otherwise (for example, in connection with the "Platform for Privacy Preferences" or "P3P") will have no legal effect, are in no way binding upon iVillage, will not be relied upon in substitute for this Privacy Policy, and neither supersede nor modify this Privacy Policy.

OFFLINE VS. ONLINE PRACTICES

Please note that this Privacy Policy applies solely to our online information gathering and dissemination practices in connection with the gURL.com site, and does not apply to any of our practices conducted offline, with the following exception: In the event iVillage merges information collected about you through offline means with data about you that is collected online and is stored in our databases, the use of the merged data will be subject to this Privacy Policy.

VISITORS FROM OUTSIDE THE UNITED STATES

iVillage and its gURL.com-related servers are located in the United States. Any information you provide in registering with the gURL.com site will be transferred to the United States. By visiting gURL.com, you authorize this processing and use.

FORMER OWNER

We note that the gURL.com site was previously owned by Primedia, Inc. We are not responsible for compliance with privacy or other obligations that you believe Primedia or any other former owners may have to you.

QUESTIONS?

Questions regarding this Privacy Policy should be directed to us at feedback@mail.iVillage.com.






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